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Search Engine Optimization: How To Use It

Date Added: April 24, 2014 04:31:17 PM
Author: Makayla Nez
Category: Arts: Writers Resources (1,796)

Any type of proper search engine optimization requires that you learn the proper knowledge. Don't' fall for any hacky advice out there. Stick with the tips you learn in this article and your SEO efforts will not be wasted. These are some of the best tips in the business, so pay attention to what you read here. When setting up your site for seo (http://seofornown4eva.com), keep an eye on keyword density. You want to have your major keywords at about 3 to 7 percent of the total text. Anything higher than about 10 percent starts to look suspicious to the search engine, as if you are using keyword stuffing to boost page rank. Use an XML sitemap generator to build an XML sitemap for your website. Upload it into the same directory as your home page. Edit the robot.txt file to point to the sitemap page. Search engines love seeing sitemaps. This is quick way to help your site improve its rank without disturbing other elements of the site. Make sure to have a "link to" option available to your visitors. Through these logos and link text that carry keywords or key phrases, visitors may want to link to your site. You should consider offering this through email to your marketing list as well. It is an easy way to get your site known, and more relevant with search engines. One effective tip for affiliate marketing is to set up pay-per-clicks. While the pay may be minimal, it is an extremely easy strategy to implement and the money can add up over time. When titling your website files and setting their URLs, use hyphens rather than underscores to separate words. (e.g. "my-homepage" rather than "my_homepage") Using hyphens lets search engines read separate keywords when they index your site. Underscored titles will appear to search engines as one long keyword - and that keyword is not likely to be a search term. Get to the point with keywords. Most searches are only two or three words, and if your keywords are longer than that, you may be more difficult to spot. Shorter is better. So, if you can eliminate unnecessary words, do it! Your goal is to be seen by as many people as you can, not describe everything you do in the keywords. Create a page of content for each keyword you wish to optimize for a search engine. Do not try to smother your website with every possible keyword. Search engines are looking for relevant, organized content. If your page clearly discusses one specific keyword, it is much more likely to be used as a top result for that keyword search. Writing unique content is an overlooked SEO strategy. The Internet is filled with free information. The best way for your information to get attention is by using information that is either very specific or not widely published. This will give your site a competitive edge over those using stale and widely published information. Hopefully, search engine optimization looks a little less mystical, now. It is just a collection of techniques for boosting a website's traffic and therefore, its potential revenue. Some of them are easy to master, while some take more study and practice. If the tips above whet your appetite, there is plenty more enlightenment waiting for you.